Bôhten Relaunches Virtual Try-On for Optical Glasses & Sunglasses Shopping Online
Shopping for eyeglasses and sunglasses online just got even easier. We are excited to announce the return of Virtual Try-On, an enhanced digital experience designed to help customers confidently find their perfect frames—no matter where they are in the world.
Over the past year, we’ve received consistent requests from our community asking for the return of Virtual Try-On. As a brand committed to thoughtful design and customer experience, we knew it was time to bring it back—with meaningful upgrades that reflect today’s online eyewear shopping standards.
The result? A more intuitive, accurate, and immersive way to explore our optical frames and sunglasses from the comfort of your home.
What’s Different This Time Around?
The relaunched Virtual Try-On isn’t just a repeat— it’s a fully refreshed experience built for modern online eyewear shoppers.
A Refreshed Product Range
Customers can now try on a wider, updated selection of Bôhten’s latest prescription glasses and sunglasses, including frames from our Icon Collection, ensuring the experience reflects our current collections and signature designs.
Built-In PD Measurement for Prescription Accuracy
One of the most impactful upgrades is the addition of a Pupillary Distance (PD) component—a key measurement for ordering prescription glasses online.
- Helps ensure prescriptions are as accurate as possible
- Reduces uncertainty when purchasing optical frames online
- Aligns with current industry standards for digital eyewear shopping
This feature was not available in the previous version, making the new Virtual Try-On more precise and confidence-boosting for prescription customers.
A More Seamless, Enhanced Experience
The new Virtual Try-On has been optimized for smoother performance, faster loading, and improved visual accuracy—allowing customers to quickly see how frames sit on their face and compare styles with ease.
Why Virtual Try-On Matters When Shopping for Eyewear Online
Choosing eyewear is about more than just style—it’s about fit, comfort, and confidence. Virtual Try-On gives shoppers a realistic preview of how frames may look before making a purchase.
Key benefits include:
- A clearer sense of frame width, shape, and proportions
- More confidence when shopping for glasses or sunglasses online
- A smoother journey from browsing to checkout
For first-time Bôhten shoppers and longtime fans alike, Virtual Try-On bridges the gap between digital convenience and in-store confidence.
Elevating the Bôhten Online Eyewear Experience
At Bôhten, innovation and intentional design go hand in hand. Bringing back Virtual Try-On—now enhanced with prescription accuracy tools and a seamless interface—reinforces our commitment to delivering a premium online eyewear shopping experience.
Whether you’re shopping for prescription eyeglasses, blue-light frames, or sustainable sunglasses, Virtual Try-On helps you make a confident, informed choice—before you buy.
The new and improved Virtual Try-On is now live on bohten.com. Explore the refreshed collection, try on your favorite frames, and experience a smarter way to shop for eyewear online. Also, keep an eye out on our socials as we have a special surprise for everyone coming soon! 🎉
Your next perfect pair starts with a virtual try.